Karma Shawky
العربية

Case Studies

How I think about a problem, step by step.

Results from monthly reports

Selected figures from reports I wrote for client accounts. Each card shows its period; changes are versus the previous period.

Dr. Murad Abu-aliekeh

Instagram · 10 Jun – 14 Jul 2026
37.7KViews+42.8%
17.1KReach+55.4%
559Interactions+214%
950Profile visits+352.4%

Facebook page: 39K followers, 96% recommendation (62 reviews).

Ibn Al-Nafis Hearing Center

Instagram · 10 Jul – 10 Aug 2026
148.8KViews+84.8%
74.5KReach+48.2%
485Interactions+117.5%
98New followers+206.3%

Facebook: 149 new followers (+136.5%) in the same period.

Hudhud Design & Decor

Instagram · 30 Jun – 27 Jul 2026
30,000Views+52%
359Interactions+74.3%
89Link clicks+100%
694Profile visits+68.9%

Facebook: 137 new followers (+251.3%).

Elite Kitchen

Meta Ads · 1 – 28 Jul 2026
143WhatsApp conversations (one campaign)$37.94
132Conversations (another campaign)$55.66
$192.76Total spend of $400 budget
559Instagram link clicks-0.9%

Instagram reach and views fell after an exceptional June; link clicks held steady.

Project highlights

Medical & health

Behavior Modification Center

My role: Marketing Manager · UAE

Medical & health

Body Slim Center

My role: Marketing Manager · UAE

Dental center

DamasCare Dental Center

My role: Marketing Manager · UAE · Saudi Arabia

Hair care center

Amino-Therapy Center (Tabuk)

My role: Marketing Manager · Saudi Arabia

Digital MarketingLead Generation
Restaurant

Chick-N-Run

My role: Marketing Manager · Egypt

Real estate

Delta Capital

My role: Marketing Manager · Egypt

Perfume store

Imperial Oud

My role: Marketing Manager · UAE · Saudi Arabia

Creative solutions agency

LaStrada Agency

My role: Marketing Manager

Performance MarketingGrowth Strategy
General, GI & bariatric surgery

Dr. Murad Abu-aliekeh

My role: Marketing Manager · Jordan

Meta AdsContent StrategyReporting
Hearing care

Ibn Al-Nafis Hearing Center

My role: Marketing Manager · Jordan

Meta AdsContent StrategyCompetitor AnalysisReporting
Kitchen & catering

Elite Kitchen

My role: Marketing Manager · Jordan

Meta AdsContent StrategyReporting
Décor & design

Hudhud Design & Decor

My role: Marketing Manager · Jordan

Meta AdsContent StrategyReporting

Selected clients

Healthcare & Wellness

Restaurants & Cafes

Real Estate & Interiors

Retail & Lifestyle

Education & Training

Business, Telecom & Marketing

Doctors & Personal Brands

From the ad accounts

Real ad-manager and analytics screenshots from past campaigns, shown as captured. They illustrate how I report; they are not claims about any single client.

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